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Diploma in Social Media Management

Categories: Digital Marketing
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About Course

About the Course

The Diploma in Social Media Management is an industry-oriented training program designed to develop practical skills in managing social media platforms, creating engaging content, designing marketing creatives, producing videos and reels, running paid advertising campaigns and analyzing social media performance.

The course covers Facebook, Instagram, LinkedIn, YouTube and X marketing. Students will also learn content strategy, graphic designing, video marketing, Meta Ads, LinkedIn Ads, YouTube Ads, influencer marketing, brand marketing and AI-powered social media tools.

The program includes live projects and internship experience to help students apply their knowledge in practical social media marketing activities.

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What Will You Learn?

  • Understand digital and social media marketing
  • Learn how major social media platforms work
  • Manage Facebook marketing activities
  • Create Instagram marketing strategies
  • Understand LinkedIn marketing
  • Learn YouTube marketing
  • Understand X (Twitter) marketing
  • Create social media content and strategies
  • Design graphics for social media
  • Create marketing videos and reels
  • Run Meta Ads for Facebook and Instagram
  • Understand LinkedIn Ads
  • Run YouTube advertising campaigns
  • Analyze social media performance and prepare reports
  • Understand influencer and brand marketing
  • Use AI tools for social media marketing
  • Work on live projects and internship activities

Course Content

Module 1: Introduction to Digital & Social Media Marketing
Introduction to the fundamentals of digital marketing and social media marketing.

  • Introduction to Digital & Social Media Marketing

Module 2: Social Media Platforms Overview
Social Media Platforms Overview

Module 3: Content Creation & Strategy
Learn content creation and strategy for social media marketing.

Module 4: Graphic Designing for Social Media
Learn graphic designing for creating social media content and marketing creatives.

Module 5: Video Marketing & Reels Creation
Learn video marketing and reels creation for social media platforms.

Module 6: Social Media Advertising (Paid Ads)
Learn paid advertising across major social media and video platforms.

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